{"id":1066,"date":"2025-10-11T13:05:32","date_gmt":"2025-10-11T13:05:32","guid":{"rendered":"https:\/\/acunitsforlessatlanta.com\/?p=1066"},"modified":"2026-01-16T23:32:27","modified_gmt":"2026-01-16T23:32:27","slug":"case-study-how-an-atlanta-plumbing-company-increased-revenue","status":"publish","type":"post","link":"https:\/\/acunitsforlessatlanta.com\/blog\/case-study-how-an-atlanta-plumbing-company-increased-revenue\/","title":{"rendered":"Case Study: How an Atlanta Plumbing Company Increased Revenue with GE Water Heater Installations"},"content":{"rendered":"<h3><b>Introduction<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">With advances in technology and increases in shifts in customer preferences and demands, the plumbing business is challenging. Also, cost margins tend to be low. For plumbing companies in Atlanta, the value of energy-efficient, easy to install, and low cost plumbing materials is crucial to meeting customer expectations. New plumbing products are essential to customer satisfaction and overall profitability.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the Atlanta plumbing business, <\/span><a href=\"https:\/\/www.acunitsforless.com\/collections\/ge-water-heaters\"><b>GE Water Heaters<\/b><\/a><span style=\"font-weight: 400;\">, acquired from <\/span><b>ACUnitsForLess Atlanta<\/b><span style=\"font-weight: 400;\">, became the center of new revenue growth. The flexibility and GE water products and the efficiency gained through bulk purchasing and smart brand selection contributed to increased expectations from loyal customers.<\/span><\/p>\n<h3><b>Background: The Need for a Smarter Supply Strategy<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A small to medium sized plumbing company, just like their peers, also had to confront:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increased expenses for products from established distributors.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lack of access to valuable water heating systems.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unreliable schedules for critical urgent installations.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Low margins from service calls for residences.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Although this team had a good repeat customer base, they were having a hard time profitable scaling their operations. The decision to <\/span><b>review their supply chain<\/b><span style=\"font-weight: 400;\">, and most importantly their source of <\/span><b>electric and gas water heaters<\/b><span style=\"font-weight: 400;\">, was the best strategy they had in a long time.<\/span><\/p>\n<h3><b>Step 1: <\/b><b>Choosing the Right Product Line &#8211; GE Water Heaters<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">To identify a model that suppliers and clients considered <\/span><b>quality, performance, and customer trust<\/b><span style=\"font-weight: 400;\">, the company examined many suppliers. <\/span><b>GE Water Heaters<\/b><span style=\"font-weight: 400;\"> gained the company\u2019s attention due to many positive attributes:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Brand\/German Recognition:<\/b><span style=\"font-weight: 400;\"> For years, and especially during the past 15 years, GE has sold water heaters and has been recognized as a reliable brand in the US.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Energy Efficiency<\/b><span style=\"font-weight: 400;\">: Water heaters manufactured by GE have highly rated consistent performance and efficiency.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Easy Product Installation<\/b><span style=\"font-weight: 400;\">: GE Water heaters allow and cater for time savings by technicians with easy and fast set up.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Warranty Support<\/b><span style=\"font-weight: 400;\">: GE has and is recognized for offering solid warranty and in turn reliable after sales support, which protects the contractor, and in turn makes contractor and company feel confident in the partnership.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">The plumbing company managed to eliminate time lost comparing models and specs of <\/span><b>GE Water heaters<\/b><span style=\"font-weight: 400;\"> by standardizing on GE Water heaters. This also enables the plumbing company to offer their customers consistent quality.<\/span><\/p>\n<h3><b>Step 2: <\/b><b>Partnering with ACUnitsForLess Atlanta<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The company\u2019s next goal was to find where to purchase GE units at a good price, which led them to ACUnitsForLess Atlanta.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ACUnitsForLess Atlanta is recognized for having a <\/span><b>wide range of HVAC and water heating equipment<\/b><span style=\"font-weight: 400;\">. They offer reputable and prepared to ship products, and their prices are considered dealer-friendly. This has allowed ACUnitsForLess Atlanta to offer <\/span><b>plumbing businesses in Georgia and across the U.S<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s what made the difference:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Bulk Purchase Options: <\/b><span style=\"font-weight: 400;\">You can order more than one unit at a time, which lowers the cost per unit.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Consistent Stock Availability: <\/b><span style=\"font-weight: 400;\">We keep a regular inventory of GE models for homes and light business use.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Based in Atlanta, which makes it easier for contractors nearby to pick up or drop off.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Hand-Holding: <\/b><span style=\"font-weight: 400;\">Support professionals that know a lot about plumbing and help plumbers choose the right models for their jobs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The plumbing company made things easier by moving to ACUnitsForLess Atlanta as their main supplier. They saved money on shipping and had jobs done faster.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">By switching to ACUnitsForLess Atlanta as their primary supplier, the plumbing company streamlined procurement, saved on freight costs, and improved job turnaround times.<\/span><\/p>\n<h3><b>Step 3: Scaling Up with Bulk Orders<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The company stopped buying one unit at a time for each installation job and instead started ordering them in bulk based on patterns in demand that they could see coming.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, they found that most of their home customers needed <\/span><a href=\"https:\/\/www.acunitsforless.com\/products\/ge40l08dat-40-gallon-lowboy-electric-water-heater\"><b>electric water heaters<\/b><\/a><span style=\"font-weight: 400;\"> that could hold 30 to 50 gallons. By giving away some popular GE models ahead of time, they may do the following:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Answer service calls more quickly<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Finish more tasks each week<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Give homeowners prices that are competitive<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keep a consistent flow of funds<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Buying in quantity from ACUnitsForLess Atlanta not only saved money, but it also kept projects from getting behind because there weren&#8217;t enough items.<\/span><\/p>\n<h3><b>Step 4: Focusing on Installation Efficiency<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Until Supply and Cost Challenges Were Resolved, the company shifted their focus toward Installation Efficiency.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">GE Water Heaters also helped achieve this goal in many practical ways.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Product lines that were small enough to fit in small areas.<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Some models had pre-installed mixing valves, so no prep time was needed.<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Labels were clear, and manuals were designed for quick setup.<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>They were also able to put in existing plumbing connections.<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Increased productivity, and therefore revenue, was due to the fact that technicians were able to get in more installs each day.<\/span><\/p>\n<h3><b>Step 5: Enhancing Customer Satisfaction and Referrals<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Because of the performance and reliability of GE units, referrals started to come in from homeowners.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Key feedback included:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cWhen I need to shower, I don\u2019t have to wait for the water to heat up.\u201d<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cThe installation was quick and mess free.\u201d<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cIt\u2019s great knowing a trusted brand like GE powers our home.\u201d<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Increased bookings within the same team and marketing budget improved credibility of the company, and was in large part due to referrals.<\/span><\/p>\n<h3><b>Step 6: Measuring Business Impact<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">After six months of collaboration with ACUnitsForLess Atlanta and adopting <\/span><b>GE WaterHeaters<\/b><span style=\"font-weight: 400;\">, the plumbing firm experienced noticeable impacts:<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Metric<\/b><\/td>\n<td><b>Before<\/b><\/td>\n<td><b>After<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Average Installation Time<\/span><\/td>\n<td><span style=\"font-weight: 400;\">4 to 5 hours<\/span><\/td>\n<td><span style=\"font-weight: 400;\">2.5 to 3 hours<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Customer Referrals<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Minimal<\/span><\/td>\n<td><span style=\"font-weight: 400;\">+30% increase<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Product Cost Savings<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u2014<\/span><\/td>\n<td><span style=\"font-weight: 400;\">12 to 15% reduction per unit<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Monthly Install Volume<\/span><\/td>\n<td><span style=\"font-weight: 400;\">8 to 10 units<\/span><\/td>\n<td><span style=\"font-weight: 400;\">15 to 18 units<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Gross Revenue<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u2014<\/span><\/td>\n<td><span style=\"font-weight: 400;\">+22% growth<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">This was done without any significant new marketing or operational overreach, simply optimization on the plumbing company\u2019s end.<\/span><\/p>\n<h3><b>Step 7: Sustainable Growth Strategy<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The company maintains a steady growth pace with the same formula:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consistently stocking high-demand GE models sourced through ACUnitsForLess Atlanta,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keeping efficient, streamlined installation processes,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Training on new product features,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reliable local supplier relationships.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The reputational consistency alone has made the company one of the most trusted names in the region.<\/span><\/p>\n<h3><b>Why Plumbers Choose ACUnitsForLess Atlanta<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">For plumbing contractors, the value in a reputable, efficient supplier cannot be overstated. Here\u2019s what makes ACUnitsForLess Atlanta the supplier of choice among Atlanta plumbing contractors:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">All units ACUnitsForLess Atlanta sources are from trusted companies.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">ACUnitsForLess Atlanta&#8217;s personnel recognize the local contractors&#8217; needs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Buy in Bulk &amp; Wholesale &#8211; Buy More, Save More! This is beneficial for consistent installation demand.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Responsive Service &#8211; Orders are processed quickly with clear communication every step of the way.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Product Range &#8211; A great variety of HVAC and water heaters for residential and small commercial jobs.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">ACUnitsForLess Atlanta provides you with the correct product at the right price and on time &#8211; whether you do five jobs a month or fifty.<\/span><\/p>\n<h3><b>Conclusion<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The Atlanta plumbing company <\/span><a href=\"https:\/\/acunitsforlessatlanta.com\/contact-us\/\"><span style=\"font-weight: 400;\">ACUnitsForLess Atlanta<\/span><\/a><span style=\"font-weight: 400;\"> works with now sources in demand GE Water 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Also, cost margins tend to be low. For plumbing companies in Atlanta, the value of energy-efficient, easy to install, and low cost plumbing materials is crucial to meeting customer expectations. New plumbing products are essential to [&#8230;]\n","protected":false},"author":2,"featured_media":1072,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[],"class_list":["post-1066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-water-heaters"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Atlanta Plumbers Trust GE Water Heaters<\/title>\n<meta name=\"description\" content=\"Discover why Atlanta plumbers prefer GE Water Heaters for reliable performance, energy efficiency, and long-lasting home comfort.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acunitsforlessatlanta.com\/blog\/case-study-how-an-atlanta-plumbing-company-increased-revenue\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Atlanta Plumbers Trust GE Water Heaters\" \/>\n<meta property=\"og:description\" content=\"Discover why Atlanta plumbers prefer GE Water Heaters for reliable performance, energy efficiency, and long-lasting home comfort.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acunitsforlessatlanta.com\/blog\/case-study-how-an-atlanta-plumbing-company-increased-revenue\/\" \/>\n<meta property=\"og:site_name\" content=\"demo.acunitsforlessatlanta.com\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-11T13:05:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-16T23:32:27+00:00\" \/>\n<meta property=\"og:image\" 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